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Can great design transform people's lives?
For a new generation of designers, such as Bruce Mau and Yves Behar, the answer is, 'Yes, it can.' To them, design is more than just a question of fashion or taste; it's a way of asking fundamental questions in order to solve complex problems. In Glimmer, award-winning journalist Warren Berger shows how these visionary thinkers are taking design principles out of the studio and applying them to the tough issues of today, from making medicines safer to counteracting the threats of global warming. By approaching seemingly intractable problems with thought-processes that often seem counter-intuitive - 'ask stupid questions', 'embrace constraint' - designers are creating 'glimmer moments' - the point when a life-changing idea crystallises in the mind - and coming up with breathtakingly innovative solutions, from a wheelchair that can climb stairs to a $150 laptop for the developing world, from a revolutionary anti-smoking campaign to a bank without queues and a company that gives shoes away for free yet makes money.
For a new generation of designers, such as Bruce Mau and Yves Behar, the answer is, 'Yes, it can.' To them, design is more than just a question of fashion or taste; it's a way of asking fundamental questions in order to solve complex problems. In Glimmer, award-winning journalist Warren Berger shows how these visionary thinkers are taking design principles out of the studio and applying them to the tough issues of today, from making medicines safer to counteracting the threats of global warming. By approaching seemingly intractable problems with thought-processes that often seem counter-intuitive - 'ask stupid questions', 'embrace constraint' - designers are creating 'glimmer moments' - the point when a life-changing idea crystallises in the mind - and coming up with breathtakingly innovative solutions, from a wheelchair that can climb stairs to a $150 laptop for the developing world, from a revolutionary anti-smoking campaign to a bank without queues and a company that gives shoes away for free yet makes money.
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Review:
"One of the best Innovation and Design books of the year" (Business Week)
Book Description:
A completely new take on the powers of design
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- PublisherRandom House Books
- Publication date2010
- ISBN 10 1847940048
- ISBN 13 9781847940049
- BindingPaperback
- Number of pages352
- Rating
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Glimmer: How design can transform your business, your life, and maybe even the world
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Glimmer: How design can transform your business, your life, and maybe even the world
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Random House Books 07/01/2010
(2010)
ISBN 10: 1847940048
ISBN 13: 9781847940049
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Glimmer
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ISBN 13: 9781847940049
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Book Description Paperback. Condition: Good. Can great design transform people's lives? For a new generation of designers, such as Bruce Mau and Yves Behar, the answer is, 'Yes, it can.' To them, design is more than just a question of fashion or taste; it's a way of asking fundamental questions in order to solve complex problems. In Glimmer, award-winning journalist Warren Berger shows how these visionary thinkers are taking design principles out of the studio and applying them to the tough issues of today, from making medicines safer to counteracting the threats of global warming. By approaching seemingly intractable problems with thought-processes that often seem counter-intuitive u 'ask stupid questions', 'embrace constraint' u designers are creating 'glimmer moments' u the point when a life-changing idea crystallises in the mind u and coming up with breathtakingly innovative solutions, from a wheelchair that can climb stairs to a $150 laptop for the developing world, from a revolutionary anti-smoking campaign to a bank without queues and a company that gives shoes away for free yet makes money. 352 pages. Seller Inventory # 1437905
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