Self Development for Sales People: Sales 12.10 (Express Exec) - Softcover

Forsyth, Patrick

Softcover

ISBN 10: 1841124532 ISBN 13: 9781841124537

Publisher: Capstone, 2003

Synopsis

The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.

About this title

About the Author

PATRICK FORSYTH is a leading authority in the field of strategy and business.  He is head of Touchstone Training and Consultancy, an independent firm based in the UK, specializing in marketing consultancy, research and training on marketing issues, sales, communication and management skills.  Patrick has established a reputation as a leading thinker and writer, and is the author of more than 20 successful business books.

From the Back Cover

• Fast-track route to effective and customized selling approaches. Provides an antidote to selling today's products with yesterday's techniques
• Covers how to create an implement a plan of self development, from attitudes and approaches to skills improvement, designed to keep sales people at the leading edge of professionalism and success
• Full of best practice examples and case studies to get the individual started
• Includes a comprehensive resource guide, key concepts and thinkers, a 10-step action plan for self development, and a section of FAQs

From the Inside Flap

• Fast-track route to effective and customized selling approaches.  Provides an antidote to selling today's products with yesterday's techniques
• Covers how to create an implement a plan of self development, from attitudes and approaches to skills improvement, designed to keep sales people at the leading edge of professionalism and success
• Full of best practice examples and case studies to get the individual started
• Includes a comprehensive resource guide, key concepts and thinkers, a 10-step action plan for self development, and a section of FAQs

Edition details

• Publisher: Capstone
• Publication date: 2003
• Language: English
• ISBN 10: 1841124532
• ISBN 13: 9781841124537
• Binding: Paperback
• Edition number: 1
• Number of pages: 128