Start Your Own Online Coupon or Daily Deal Business (StartUp Series)

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9781599185125: Start Your Own Online Coupon or Daily Deal Business (StartUp Series)
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Unlike old-school "design your own coupon book" titles, this book moves straight into computer technology and proceeds to the latest trend in couponing . . . apps, which provide deals to mobile users in any location. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza!! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process. Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing.

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From the Back Cover:


Find Success Among Savvy Shoppers!
Are you a savings fanatic? Best known for passing on good deals, discounts, and other bargain opportunities to your friends and family? If your answer is yes, then you're likely a candidate to start an online coupon or daily deal business.
A booming industry, the daily deal and coupon industries caters to millions of consumers hungry for savings. Detailing two avenues to reach these savvy shoppers--online coupons and daily deals--our experts show you how to turn your devotion to discounts into a lucrative business. Learn step by step how to apply the basics of business to your online venture, including establishing your niche, formally setting up your business, managing finances, daily operations, and so much more. Plus, gain an inside edge with insights, tips, and techniques from successful coupon and daily deal providers and other industry leaders!
-Choose which type of coupon or daily deal website you want to run
-Discover your niche or specialization
-Build a virtual or traditional office setting and team
-Develop an attractive website
-Create profitable partnerships with merchants
-Build a business brand that gets noticed
-Employ a marketing plan that captures consumers and creates referrals
-Refer to included resources, examples, and advice to keep your business healthy
Discover all that the discount industry has to offer--start your online coupon or daily deal business today!

About the Author:

Entrepreneur Media, Inc. is the premier content provider for and about entrepreneurs. Their products engage and inspire every day with advice, solutions, and resources that fuel the bold and independent way entrepreneurs think. After 31 years, nobody reaches more growing businesses. Entrepreneur Press is a leading small-business trade publisher, providing aspiring, emerging, and growing entrepreneurs with actionable solutions to every business challenge--ultimately, leading them from business idea to business success. Rich Mintzer is an expert in making complicated topics reader-friendly, including business, technology and environmental concerns. He has written more than 45 nonfiction books on a wide range of topics. He has also spent 20 years as a magazine journalist and the past several years writing and producing web content.

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Book Description Entrepreneur Press, United States, 2013. Paperback. Condition: New. Language: English. Brand new Book. Unlike old-school "design your own coupon book" titles, this book moves straight into computer technology and proceeds to the latest trend in couponing .apps, which provide deals to mobile users in any location. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza!! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process. Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing. Seller Inventory # BTE9781599185125

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