The Martha Rules: 10 Essentials for Achieving Success As You Start, Build, or Manage a Business - Softcover
Synopsis
One of the world's greatest entrepreneurs, Martha Stewart turned her personal passion into Martha Stewart Living Omnimedia, a billion dollar business. What is her secret for success?
In The Martha Rules—a New York Times bestseller in its hardcover edition and now issued in paperback—this business leader shares her creative principles and practical strategies to help readers turn their own dreams into successful ventures. From discovering what you love to do, to defining the Big Idea that will inspire you as well as your customers, to understanding the difference between a worthwhile risk and a foolish chance, Martha's rules will appeal to entrepreneurs, executives, and enterprising employees who want to apply Martha's energizing approach in a corporate setting—and to anyone who has a great business idea just waiting to be developed.
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About the Author
MARTHA STEWART, creator and founder of Martha Stewart Living Omnimedia, has been awarded numerous honors and distinctions from the worlds of business, education, television, media, culinary arts, and retail. In April 2005, TIME magazine named her one of the 100 most influential men and women of the year in the "Builders and Titans" category. America's most trusted guide to stylish living, Martha Stewart is also a best-selling author. She lives in Bedford, New York.
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The Martha Rules: 10 Essentials for Achieving Success as You Start, Build, or Manage a Business
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