Items related to It's Not What You Sell, It's What You Stand...

It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose - Softcover

 
9781591844471: It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose

Synopsis

"Roy Spence is a brilliant, sparkling gem. True greatness comes in direct proportion to passionate pursuit of a purpose beyond money." -Jim Collins, author of Good to Great

Over the last thirty-five years, Roy Spence has helped organizations such as Southwest Airlines, BMW, the University of Texas, Wal-Mart, the Clinton Global Initiative, and many others achieve greatness by obsessing about one big idea: purpose. With purpose as the North Star, employee engagement is higher, competition is less threatening, customers are more loyal, and innovation flows.

As Spence writes, "Purpose is a reason for being that goes beyond making money-and it almost always results in making more money than you ever thought possible." Especially during times of great economic uncertainty, purpose is the key to creating and maintaining a high- performing organization, deserving just as much attention as strategy, execution, and innovation.

These insider insights and case studies will help you discover your organization's purpose, proclaim it to the world, and apply it to everything you do.

"synopsis" may belong to another edition of this title.

About the Author

Roy M. Spence Jr. is chairman and CEO of GSD&M Idea City, a leading national marketing communications and advertising company that has helped grow some of the world's most successful brands. In 1971, Roy and a group of friends founded the agency just after graduating from the University of Texas at Austin. Roy led an effort to build an environment where ideas are destined to flourish and making a difference was a priority from day one. Under Roy's leadership, the agency flew with Herb Kelleher and Southwest Airlines and helped grow the most successful airline in aviation history and rode with Sam Walton and Walmart and helped build the largest company in the world. They cooked with Norm Brinker and Chili's and helped serve up the most successful casual-dining restaurant in America and delivered for Ed Whitacre and AT&T and helped produce the largest telecommunications company in the world. And they declared "Don't Mess with Texas," creating one of America's favorite advertising slogans.They went on to work with Presidents George H. W. Bush and Bill Clinton to encourage Americans to make a difference with disaster relief efforts. They work with the Clinton Foundation and the Clinton Global Initiative in making a difference around the world. And they brought perspective and unity to a damaged country after 9/11 with the moving "I Am an American" pro-bono ad campaign. Through their philosophy called Purpose-based Branding, (TM) GSD&M Idea City and their Purpose Institute division help organizations identify, simplify and articulate their purpose--the fundamental difference they're trying to make in the world and their reason for being beyond making money. Through purpose and visionary ideas that make a difference, GSD&M Idea City is in the business of growing clients' businesses. <p/>Haley Rushing cofounded the Purpose Institute along with Roy Spence. The Purpose Institute is an organization dedicated exclusively to helping clients discover and articulate their purpose and values in the world. Over the years, Haley has helped a number of the country's most visionary organizations develop business strategies that are founded on a strong core purpose and authentic core values, including Southwest Airlines, Wal-Mart, Charles Schwab, Norwegian Cruise Line, Whole Foods, World Market, Univision, The American Council on Education, Texas A&M and, most recently, the American Red Cross. Haley and her husband, R. W., live in Austin, Texas with their twin daughters.

"About this title" may belong to another edition of this title.

Buy Used

Condition: Good
Most items will be dispatched the...
View this item

£ 2.20 shipping within United Kingdom

Destination, rates & speeds

Other Popular Editions of the Same Title

9781591842415: It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business is Driven by Purpose

Featured Edition

ISBN 10:  1591842417 ISBN 13:  9781591842415
Publisher: Portfolio, 2009
Hardcover

Search results for It's Not What You Sell, It's What You Stand...

Seller Image

Roy M. Spence Jr,Haley Rushing
Published by PORTFOLIO, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Softcover

Seller: WeBuyBooks, Rossendale, LANCS, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. A few small stains. A tan to the pages. Seller Inventory # wbb0023211122

Contact seller

Buy Used

£ 1.80
Convert currency
Shipping: £ 2.20
Within United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Spence Jr., Roy M.
Published by Portfolio Trade, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Paperback

Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR010241138

Contact seller

Buy Used

£ 2.20
Convert currency
Shipping: £ 2.80
Within United Kingdom
Destination, rates & speeds

Quantity: 2 available

Add to basket

Stock Image

Roy M. Spence Jr, Haley Rushing
Published by PORTFOLIO, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Paperback

Seller: Bestsellersuk, Hereford, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Paperback. Condition: Good. Bumped edges and book is warped No.1 BESTSELLERS - great prices, friendly customer service â" all orders are dispatched next working day. Seller Inventory # mon0000628622

Contact seller

Buy Used

£ 3.09
Convert currency
Shipping: £ 2.40
Within United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Roy M. Spence Jr.
Published by Portfolio Trade, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Softcover

Seller: medimops, Berlin, Germany

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Seller Inventory # M01591844479-G

Contact seller

Buy Used

£ 3.67
Convert currency
Shipping: £ 3.06
From Germany to United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Spence Jr., Roy M.
Published by Portfolio Trade, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Paperback

Seller: Y-Not-Books, Hereford, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Paperback. Condition: Very Good. Bumped edges and book is warped Next day dispatch. International delivery available. 1000's of satisfied customers! Please contact us with any enquiries. Seller Inventory # mon0000261416

Contact seller

Buy Used

£ 5.04
Convert currency
Shipping: £ 2.40
Within United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Roy M. Spence
Published by PORTFOLIO, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Softcover

Seller: Buchpark, Maidenhead, Berkshire, United Kingdom

Seller rating 4 out of 5 stars 4-star rating, Learn more about seller ratings

Condition: Very Good. Condition: Very Good | Language: English | Product Type: Books. Seller Inventory # 10643963/23

Contact seller

Buy Used

£ 8.02
Convert currency
Shipping: FREE
Within United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Spence, Roy M., Jr.
Published by Penguin Publishing Group, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Softcover

Seller: Better World Books, Mishawaka, IN, U.S.A.

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: Very Good. Reprint. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # 4951883-6

Contact seller

Buy Used

£ 4.95
Convert currency
Shipping: £ 4.28
From U.S.A. to United Kingdom
Destination, rates & speeds

Quantity: 2 available

Add to basket

Stock Image

Spence, Roy M., Jr.
Published by Penguin Publishing Group, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Softcover

Seller: Better World Books, Mishawaka, IN, U.S.A.

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: Good. Reprint. Used book that is in clean, average condition without any missing pages. Seller Inventory # 2716822-6

Contact seller

Buy Used

£ 4.95
Convert currency
Shipping: £ 4.28
From U.S.A. to United Kingdom
Destination, rates & speeds

Quantity: 3 available

Add to basket

Stock Image

Spence, Roy M.
Published by Portfolio, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Paperback

Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Paperback. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 0.65. Seller Inventory # G1591844479I2N00

Contact seller

Buy Used

£ 5.32
Convert currency
Shipping: £ 4.40
From U.S.A. to United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

Stock Image

Spence, Roy M.
Published by Portfolio, 2011
ISBN 10: 1591844479 ISBN 13: 9781591844471
Used Paperback

Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Paperback. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less 0.65. Seller Inventory # G1591844479I2N00

Contact seller

Buy Used

£ 5.32
Convert currency
Shipping: £ 4.40
From U.S.A. to United Kingdom
Destination, rates & speeds

Quantity: 1 available

Add to basket

There are 43 more copies of this book

View all search results for this book