Publishing Photography: Marketing Images, Making Money - Softcover

Weisgrau, Richard

Softcover

ISBN 10: 1581154577 ISBN 13: 9781581154573

Publisher: Allworth Press,U.S., 2007

Synopsis

The tools photographers need to get published
Got pictures? Here’s the complete guide to getting those images published. Magazines, newspapers, books, posters, Web sites, greeting cards calendars, brochures, paper products, packaging, displays, print and Web ads, annual reports, CD-ROMs, and more—the market for photography is ever-expanding, and Publishing Photography reveals exactly how to sell into unexpected markets and improve a career with every publication. Advice on reuse clarifies this confusing area and provides money-making tips. Other topics covered include how to handle assignment and stock photography, approaches to full- and part-time work, and developing a relationship with clients, editors, art directors, and communication directors. Publishing Photography helps photographers from every background find sales and success in selling their work.
· Packed with ideas for finding publishing opportunities on and off the beaten track

· Money-making tips on reuse

· Great for professionals and part-timers, too

About this title

Synopsis:

"Publishing Photography" takes an experienced look at the entire publication market, from magazines, newspapers and books, through print adverts, greetings cards and calendars, to CD's, DVD's and websites. Chapters cover both the technical and aesthetic requirements of the various market segments, and how to break into them. Also included are explanations on how best to cultivate and maintain the client-customer relations that are vital to continuing success.

About the Author:

Richard Weisgrau, the executive director of the American Society of Media Photographers for 15 years, has written extensively on the business of photography. A professional photographer for many years, he is the author of The Real Business of Photography and The Photographer’s Guide to Negotiating. He Lives in Narbeth, Pennsylvania.

About this edition

• Publisher: Allworth Press,U.S.
• Publication date: 2007
• ISBN 10: 1581154577
• ISBN 13: 9781581154573
• Binding: Paperback
• Number of pages: 240