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Category Killers: The Retail Revolution and Its Impact on Consumer Culture - Hardcover

Spector, Robert

 
9781578519606: Category Killers: The Retail Revolution and Its Impact on Consumer Culture
Hardcover
ISBN 10: 1578519608 ISBN 13: 9781578519606
Publisher: Harvard Business Review Press, 2005
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Retail is a dog-eat-dog worldâ€"and nobody has cannibalized market share more ruthlessly or influenced consumers, communities and competition around the world more profoundly than “category killers†like Wal-Mart, Toys R Us, and Costco This book explores how they did it, what other companies can glean from their killer strategies, and whatâ€TMs next in retailâ€TMs future.

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About the Author:
Robert Spector is a veteran journalist who has covered the retail sector for many years. (former USA Today reporter).

"About this title" may belong to another edition of this title.

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