Head First Mobile Web (Brain-friendly Guides) - Softcover

Gardner, Lyza Danger; Grigsby, Jason

Softcover

ISBN 10: 1449302661 ISBN 13: 9781449302665

Publisher: O′Reilly, 2012

Synopsis

Mobile web usage is exploding. Soon, more web browsing will take place on phones and tablets than PCs. Your business needs a mobile strategy, but where do you start? Head First Mobile Web shows how to use the web tech- nology you’re already familiar with to make sites and apps that work on any device of any size. Put your JavaScript, CSS media query, and HTML5 skills to work, and then optimize your site to perform its best in the demanding mobile market. Along the way, you’ll discover how to adapt your business strategy to target specific devices.

• Navigate the increasingly complex mobile landscape
• Take both technical and strategic approaches to mobile web design
• Use the latest development techniques—including Responsive Web Design and server-side device detection with WURFL
• Learn quickly through images, puzzles, stories, and quizzes

We think your time is too valuable to waste struggling with new concepts. Using the latest research in cognitive science and learning theory to craft a multi-sensory learning experience, Head First Mobile Web uses a visually rich format designed for the way your brain works, not a text-heavy approach that puts you to sleep.

About this title

About the Author

Lyza spent a lot of her youth debating whether she wanted to be a graphic designer or a programmer. These two sides pitched such a fierce battle that in the end, she couldn't remember which was which. Finally, she ended this war when she had the peaceful epiphany that she could be both. Lyza grew up here in Portland, skipped out on high school a bit early in favor of college, and earned her BA at Portland State University. She spent a while living in England after that, attending the University of Birmingham's (UK) masters program in computer science. Lyza likes to do bits of everything. She likes things that change and evolve, and values lifelong education and figuring out how to do things. She takes a fair amount of photographs, reads like the dickens, loves wine (both drinking it and learning about how grapes are grown and processed), is obsessed with Portland and can usually be found tethered to the Internet. When Jason was introduced to Mosaic, the world's first web browser, he declared that "this web thing is too slow and will never go anywhere." Within six months of making this foolish proclamation, he built his first web site and now has over 11 years of experience in web site development. Despite his early incorrect prognosis about the web, Jason has a proven track record of identifying upcoming trends and positioning clients to take advantage of new technology. He specializes in helping customers determine the best way to accomplish their business objectives online. Jason's expertise includes information architecture, usability, and emerging technology like social media. He has been a featured speaker at various organizations on topics ranging from web analytics to web site performance.

Edition details

• Publisher: O′Reilly
• Publication date: 2012
• Language: English
• ISBN 10: 1449302661
• ISBN 13: 9781449302665
• Binding: Paperback
• Edition number: 1
• Number of pages: 480