Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.
"synopsis" may belong to another edition of this title.
William Buckland and Andy Hatcher are former vice presidents of new ventures at Reuters.
Julian Birkinshaw is an associate professor at London Business School.
"About this title" may belong to another edition of this title.