Items related to From Edison to iPod: Protect your ideas and make money
"This book democratizes intellectual property and makes it accessible for all to use and understand." Nelson Mandela "Designers need to know how best to protect their creations. With this book, you can do that." Stella McCartney Setting up a website or launching a new product in the UK? Looking to invest, or safeguard your creation? If you?ve got big ideas, this is your wake up call to protect, profit and prosper from them. Frederick Mostert, a leader in the intellectual property field, has counselled celebrities and public figures including President Mandela, Boris Becker, Stella McCartney and the Shaolin Monks. Follow his practical tips and expert advice and learn how intellectual property works, how to develop strategies to protect your ideas in the UK market and find out how to get an idea out of your head into action. Turn your bright idea into a bright financial future.''
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Review:
"This book democratises intellectual property and makes it accessible for all to use and understand." -- Nelson Mandela "Confucius says 'My education is open to everyone.' I say 'This book makes everyone understand intellectual property.'"-- Jackie Chan "Designers need to know how best to protect their creations. This book tells you how." -- Stella McCartney "... a chatty, inviting resource for anyone who's interested in protecting a great idea, but isn't sure whether a trademark, copyright, utility or design patent will do the trick... This valuable guide for aspiring entrepreneurial thinkers provides overall principles for thinking through the basics of intellectual property (e.g., establish your idea first), while sharing hands-on tips, such as how to make your trademark distinctive yet not too cute." -- Publishers Weekly
About the Author:
Frederick Mostert is a widely published international expert in trademarks and intellectual property. He is President of the International Trademark Association (INTA) and Intellectual Property Counsel and Executive Director for the Richemont Group.
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- PublisherDK
- Publication date2007
- ISBN 10 1405326344
- ISBN 13 9781405326346
- BindingHardcover
- Number of pages288
- Rating
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