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Business in Action, Global Edition - Softcover

 
9781292077062: Business in Action, Global Edition
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For courses in Introduction to Business


An introduction to business text can be comprehensive without being overly complex and overwhelming—and this text proves it! Business in Action, Seventh Edition is uniquely positioned to help today’s students become tomorrow’s focused, highly productive business professionals. It is the only introduction to business text that emphasizes efficient, focused, objectives-driven learning in every aspect.

 

Teaching and Learning Experiences

Use a program that presents a better teaching and learning experience—for you and your students.

  • Use an objective-driven structure to help students learn and retain information: Every chapter is organized into six segments and paired with clear learning objectives to help students retain complex material.

  • Build skills, awareness, and insight with strong pedagogy tools: Reinforce key introductory business concepts with end-of-chapter materials, Behind the Scenes chapter-opening vignettes, critical thinking questions, and case studies.

  • Extend the value of your textbook with multimedia content: The unique Real-Time Updates system automatically provides weekly content updates, including interactive websites, podcasts, PowerPoint presentations, online videos, PDFs, and articles.

MyBizLab® is not included. Students, if MyBizLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyBizLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.


MyBizLab  is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.


"synopsis" may belong to another edition of this title.

About the Author:
Courtland L. Bovee is co-author of Random House's bestselling Business Communication Today. He also wrote Business Writing Workshop (Roxbury) and Contemporary Advertising (Irwin). A lecturer and communications consultant to business and industry, he is also a member of the faculty in the business
department at Grossmont College, El Cajon, California.

"About this title" may belong to another edition of this title.

  • PublisherPearson
  • Publication date2014
  • ISBN 10 1292077069
  • ISBN 13 9781292077062
  • BindingPaperback
  • Number of pages600
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ISBN 10: 1292077069 ISBN 13: 9781292077062
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Bovee, C.L.
Published by Pearson (2014)
ISBN 10: 1292077069 ISBN 13: 9781292077062
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Book Description Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1300grams, ISBN:9781292077062. Seller Inventory # 9481883

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Thill, John V.
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Book Description Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR007910186

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