Strategic Management and Competitive Advantage: Concepts, Global Edition - Softcover

Barney, Jay; Hesterly, William

9781292057675: Strategic Management and Competitive Advantage: Concepts, Global Edition

Softcover

ISBN 10: 129205767X ISBN 13: 9781292057675

Publisher: Pearson, 2014

For courses in strategy and strategic management.

Core strategic management concepts without the excess.

Just the essentials, Strategic Management and Competitive Advantage:Concepts strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.

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