Brewer'sIntroduction to Managerial Accounting has earned a reputation as the mostaccessible and readable book on the market. Its manageable chapters and clearpresentation point students toward understanding, just as the needle of thecompass provides direction to travelers.
However, thebook's authors also understand that everyone's destination may be different.Some students will become accountants, while others are destined for careers inmanagement, marketing, or finance. Not only does the Brewer text teach studentsmanagerial accounting concepts in a clear and concise way, it also asksstudents to consider how the concepts they are learning will apply to thereal-world situations they will eventually face in their careers. Thiscombination of conceptual understanding and the ability to apply that knowledgedirects students toward success, whatever their final destination may be.
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Peter C. Brewer teaches in the Department of Accountancy at Wake Forest University. Prior to joining the faculty at Wake Forest, he was an accounting professor at Miami University for 19 years. He holds a BS degree in accounting from Penn State University, an MS degree in accounting from the University of Virginia, and a PhD from the University of Tennessee. He has published more than 40 articles in a variety of journals including Management Accounting Research; the Journal of Information Systems; Cost Management; Strategic Finance; the Journal of Accountancy; Issues in Accounting Education; and the Journal of Business Logistics.
Professor Brewer has served on the editorial boards of the Journal of Accounting Education and Issues in Accounting Education. His article "Putting Strategy into the Balanced Scorecard" won the 2003 International Federation of Accountants' Articles of Merit competition, and his articles "Using Six Sigma to Improve the Finance Function" and "Lean Accounting: What's It All About?" were awarded the Institute of Management Accountants' Lybrand Gold and Silver Medals in 2005 and 2006. He has received Miami University's Richard T. Farmer School of Business Teaching Excellence Award. Professor Brewer and his wife own a Howdy Homemade Ice Cream shop in Asheville, North Carolina (www.howdyavl.com). Howdy Homemade's highest priority is recruiting, training, retaining, and promoting its employees--the majority of whom have intellectual and developmental disabilities. The company's employees "pay it forward" by serving all members of their community and inspiring all of us to realize the potential in each of us."About this title" may belong to another edition of this title.
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