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Synopsis
Throughout the world major fast-food chains are easily recognizable, synonymous for better or worse with an American way of life. Far more interesting, however, are the generic fast-food establishments that serve menus that are more or less the same, but not as slicked with corporate marketing, making for a wholly unique and compelling visual aesthetic. A sub-genre of such eateries found across the United Kingdom and urban America is the chicken joint. Offering fried chicken, French fries, burgers and an array of Indian and Middle Eastern-inspired items, these restaurants are countless, though they all share similar qualities. Called such names as Perfect Fried Chicken, Tennessee Fried Chicken and Favorite Fried Chicken, these are not franchises, but individual establishments that happen to use the same names and looks, though no two are the same. It is these differences that comprise Chickens, showcasing a vivid vernacular design culture that appeals to people the world over.
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Product Description
Chicken Celebrates the varied visual qualities of fast-food signage. On the surface it may all look the same, but the differences reflect a ubiquitous, and humorous, vernacular design.
"About this title" may belong to another edition of this title.
- PublisherMark Batty Publisher
- Publication date2009
- ISBN 10 0981780520
- ISBN 13 9780981780528
- BindingPaperback
- LanguageEnglish
- Edition number1
- Number of pages128
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Chicken: Low Art, High Calorie
Published by
Mark Batty Publisher, LLC, New York, 2008
ISBN 10: 0981780520
ISBN 13: 9780981780528
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Paperback. Condition: Good. Covers have minor wear. Corners lightly bumped. Binding tight. No writing. 128 pages. Graphics, menus and branding of fast food chicken shops in London. Color illustrations. Plasticized covers. Size: 7.25 x 9.25. Seller Inventory # 039572
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Chicken: Low Art, High Calorie
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Chicken
Published by
Mark Batty Publisher, LLC, 2009
ISBN 10: 0981780520
ISBN 13: 9780981780528
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