Items related to Strategic Alliances: Managing the Supply Chain
Synopsis
Focuses on alliances that involve supply chain partners: the customer, supplier, and manufacturer. The author takes a realistic look at how these alliances work, basing the information on actual industry successes and failures. Contents: What is a strategic alliance? What is total cost? Customer view of alliance research/discovery Supplier view of discovery Implementation Maintenance Intergrated alliances Other concerns Case studies.
"synopsis" may belong to another edition of this title.
From the Back Cover
Tim Underhill's new book, Strategic Alliances, focuses on alliances that involve supply chain partners: the customer (end user), the supplier (commodity/service provider), and manufacturer. The author takes a realistic look at how these alliances work, basing the information on actual industry successes and failures. He looks at how companies have taken existing customer/supplier relationships - or built new ones - and moved these relationships from transactional-focused interactions into total cost-focused alliances.
About the Author
Tim Underhill was a visiting assistant professor at Texas A&M University.
"About this title" may belong to another edition of this title.
- PublisherPennWell Books
- Publication date1996
- ISBN 10 0878146156
- ISBN 13 9780878146154
- BindingHardcover
- LanguageEnglish
- Number of pages300
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Strategic Alliances : Managing the Supply Chain
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