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Synopsis
Book by Severin, Werner Joseph, Tankard, James W.
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Synopsis
This volume provides undergraduate students with an introduction to mass communication. "Communication Theories" examines the historical origins of mass communication theory and discusses communication methods and models. This third edition contains recent examples from mass media and communication research. The text has been divided into seven parts, each prefaced by a short overview of the section content. It discusses scientific method and communication models giving students a good background in the basic communication theories and the chapters have been resequenced for easier use by the student. It is aimed at undergraduate students on courses covering communication theory and social sciences such as sociology and psychology. It is also designed to be a supplementary text for media and journalism courses.
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- PublisherPearson Education Ltd.
- Publication date1992
- ISBN 10 0801304636
- ISBN 13 9780801304637
- BindingPaperback
- LanguageEnglish
- Edition number3
- Number of pages364
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Communication Theories : Origins, Methods, and Uses in the Mass Media
Published by
Pearson Education, Limited, 1992
ISBN 10: 0801304636
ISBN 13: 9780801304637
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Communication Theories : Origins, Methods, and Uses in the Mass Media
Published by
Pearson Education, Limited, 1992
ISBN 10: 0801304636
ISBN 13: 9780801304637
Used
Softcover
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Communication Theories: Origins, Methods, and Uses in the Mass Media
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Communication Theories: Origins, Methods, and Uses in the Mass Media
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Communication Theories : Origins, Methods, and Uses in the Mass Media
Published by
Pearson Education, Limited, 1992
ISBN 10: 0801304636
ISBN 13: 9780801304637
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Softcover
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Communication Theories: Origins, Methods, and Uses in the Mass Media
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Communication theories : origins, methods, and uses in the mass media. Ex-Library.
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ISBN 13: 9780801304637
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Communication Theories Origins
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Communication Theories: Origins, Methods, and Uses in the Mass Media
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