Marketing Environment (CIM Workbooks S.) - Softcover

Oldroyd, Michael

 
9780750659581: Marketing Environment (CIM Workbooks S.)

Synopsis

Each coursebook includes access to marketingonline, where you can: annotate, customise and create personally tailored notes using the electronic version of the coursebook; receive regular tutorials on key topics; and, search the coursebook online for easy access to definitions and key concepts. It is co-written by the CIM Examiner for the Marketing in Practice module to guide you through the 2003-2004 syllabus.

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About the Author

By Mr. Mike Oldroyd

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