Items related to Imperial Persuaders: Images of Africa and Asia in British...
Imperial Persuaders: Images of Africa and Asia in British Advertising (Studies in Imperialism) - Hardcover
In the period 1880-1960, advertising pervaded every aspect of British life. It was also the period which witnessed the rise of the British Empire. This text traces the historically changing image of non-white people in British advertising during the colonial period. Drawing on archival sources it analyses the various conflicting and changing ideologies of colonialism and racism in British advertising. The book reveals the historical and production context of many well-known advertising icons, as well as the specific commercial interests that various companies' images projected. It also develops a detailed textual analysis of the images. The study as a whole provides a chronological understanding of changing colonial ideologies in relation to advertising, while each chapter explores images produced to sell specific products, such as soap, cocoa, tea and tobacco.
"synopsis" may belong to another edition of this title.
About the Author:
Anandi Ramamurthy is Senior Lecturer in Film and Media Studies at the University of Central Lancashire
"About this title" may belong to another edition of this title.
- PublisherManchester University Press
- Publication date2003
- ISBN 10 0719063787
- ISBN 13 9780719063787
- BindingHardcover
- Number of pages256
Top Search Results from the AbeBooks Marketplace
Stock Image
IMPERIAL PERSUADERS: IMAGES OF AFRICA AND ASIA IN BRITISH ADVERTISING
Published by
Manchester University Press, Manchester and New York
(2003)
ISBN 10: 0719063787
ISBN 13: 9780719063787
Used
Hardcover
First Edition
Quantity: 1
Seller:
Rating
Book Description Hardcover. First Edition, First Printing. Octavo, xv, 234 pages. In Very Good condition. Spine red with gilt lettering. Boards have two ex-library stickers to the rear. Text block has few ex-library markings to copyright page. Illustrated. First Edition, First Printing. 1372206. FP New Rockville Stock. Seller Inventory # 1372206
Buy Used
£ 18.61
Convert currency
Seller Image
Imperial Persuaders: Images of Africa and Asia in British Advertising (Studies in Imperialism)
Published by
Manchester University Press
(2003)
ISBN 10: 0719063787
ISBN 13: 9780719063787
Used
Hardcover
Quantity: 1
Seller:
Rating
Book Description Condition: Good. Most items will be dispatched the same or the next working day. No dust jacket. Seller Inventory # wbs4493802661
Buy Used
£ 46.72
Convert currency