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A ground-breaking book by two world class professors which argues the irresistible case for a new business strategy - one that is centred on corporate purpose and culture and not on the industrial machine. Using diverse and compelling examples THE INDIVIDUALIZED CORPORATION explains how business leaders must recast the role of managers - by transforming how they behave, not re-engineering what they do. It is above all concerned with revitalising corporate culture by recasting the role of management and returning the core of business's responsibility, participation and contribution to the level of the individual.
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Review:
"[Ghoshal and Bartlett] have made a very powerful contribution by coalescing the history, experience, and management concepts that are needed for our new competitive era...Superbly readable and useful." -- "Sloan Management Review"Marvelous...Free of the usual doctrine, jargon, and cant, Ghoshal and Bartlett have written a thoroughly original, thought-provoking, and powerful book about the nature of the new corporation." -- Warren Bennis, Distinguished Professor of Business and Founding Chairman of the Leadership Institute at the Marshall School of Business, USC
Book Description:
A crucial book for all business people who hope to guide their companies into the 21st century
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- PublisherRandom House Business
- Publication date2000
- ISBN 10 0712669817
- ISBN 13 9780712669818
- BindingPaperback
- Number of pages368
- Rating
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The Individualized Corporation : A Fundamentally New Approach to Management: Great Companies Are Defined by Purpose, Process, and People
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Book Description Paperback. Condition: Very Good. The Individualized Corporation: A Fundamentally New Approach to Management This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780712669818
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The Individualized Corporation: A Fundamentally New Approach to Management
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The Individualized Corporation: A Fundamentally New Approach to Management
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ISBN 13: 9780712669818
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The Individualized Corporation: A Fundamentally New Approach to Management
Published by
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The Individualized Corporation: A Fundamentally New Approach to Management
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ISBN 13: 9780712669818
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The Individualized Corporation: A Fundamentally New Approach to Management
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ISBN 13: 9780712669818
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Book Description Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780712669818
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The Individualized Corporation: A Fundamentally New Approach to Management
Published by
Random House Business
(2000)
ISBN 10: 0712669817
ISBN 13: 9780712669818
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Book Description Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,400grams, ISBN:9780712669818. Seller Inventory # 9101568
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