I Am Right You Are Wrong: From This to the New Renaissance;from Rock Logic to Water Logic - Hardcover

Edward De Bono

Hardcover

ISBN 10: 0670830119 ISBN 13: 9780670830114

Publisher: Viking, 1990

Synopsis

293 pages. Book and Jacket appear to have hardly been read and are both in As new condition throughout. As We Move Towards The Year 2000, The Problems Facing The World (drug, Abuse, Poverty, Ecological Collapse, Debt) Seem To Defy Traditional Thinking. In This Major Book Edward Challenges Head-on The Crude And Primitive Logic Of Western Thinking Which Has Proved So Excellent In Technical Matters And So Feeble In Human Affairs.

About this title

Review:

An inspiring man with brilliant ideas. De Bono never ceases to amaze with his clarity of thought. (Richard Branson)

From the Back Cover:

The classic work about choice in business and in life

Most of our everyday decision-making tends to be confrontational. Whether in large meetings, one-to-one or even in our own heads, opposite view points are pitted against each other. Ultimately, there must be a winner and a loser.

In I Am Right - You Are Wrong, lateral-thinking guru Edward de Bono challenges this 'rock logic' of rigid categories and point-scoring arguments which is both destructive and exhausting.

Instead he reveals how we can all be winners. Clearer perception is the key to constructive thinking and more open-minded creativity.

In overturning conventional wisdom, Edward de Bono will help you to become a better thinker and decision maker.

"An inspiring man with brilliant ideas. De Bono never ceases to amaze with his clarity of thought."

Sir Richard Branson

About this edition

• Publisher: Viking
• Publication date: 1990
• ISBN 10: 0670830119
• ISBN 13: 9780670830114
• Binding: Hardcover
• Number of pages: 304