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Synopsis
This text provides coverage of the frameworks of marketing and also examines concepts from other disciplines such as accounting and finance. There is coverage of both Third World and developed countries to give students a more global perspective. This edition contains 22 medium length cases that describe unique decision situations in international marketing. These cases allow students to gain a managerial perspective and also encourage class discussion. This book should be of interest to international marketing courses for undergraduates of marketing and business.
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International Marketing Management
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # 39061165-6
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International Marketing Management
Published by
South-Western, Division of Thomson Learning, 1990
ISBN 10: 0534921310
ISBN 13: 9780534921316
Used
Hardcover
Seller: NEPO UG, Rüsselsheim am Main, Germany
Seller rating 5 out of 5 stars
Gebundene Ausgabe. Condition: Gut. 896 Seiten ex Library Book / aus einer wissenschaftlichen Bibliothek Sprache: Englisch Gewicht in Gramm: 1364. Seller Inventory # 295506
Quantity: 1 available
International Edition
INTERNATIONAL MARKETING MANAGEMENT ;3/E
International EditionSeller: UK BOOKS STORE, London, LONDO, United Kingdom
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Condition: New. Brand New! Fast Delivery This is an International Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 7-10 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability. Seller Inventory # CB 9780534921316
Quantity: 8 available
International Edition
INTERNATIONAL MARKETING MANAGEMENT ;3/E
International EditionSeller: URW Books Store, CASPER, WY, U.S.A.
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Condition: Brand New. Brand New! . "This is an International Edition." Book is In New condition and ship within One Working Day Tracking Number Provided by Customer 12-24 In To Hour, Deliver by FedEx & Aramex, UPS, & USPS Act. Order can be delivered worldwide With In 7-10 Working day Delivery. Ship from India & United States. Seller Inventory # CBSBOOKS3289
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International Marketing Management
Seller: medimops, Berlin, Germany
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Condition: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Seller Inventory # M00534921310-G
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International Marketing Management
Seller: Mispah books, Redhill, SURRE, United Kingdom
Seller rating 4 out of 5 stars
Hardcover. Condition: Very Good. Very GoodDust Jacket may NOT BE INCLUDED.CDs may be missing. book. Seller Inventory # ERICA83305349213103
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