Items related to This is P.R.: The Realities of Public Relations (Thomson...

This is P.R.: The Realities of Public Relations (Thomson Advantage Books) - Softcover

Newsom, Doug; VanSlyke Turk, Judy; Kruckeberg, Dean

 
9780534562632: This is P.R.: The Realities of Public Relations (Thomson Advantage Books)
Softcover
ISBN 10: 0534562639 ISBN 13: 9780534562632
Publisher: Cengage Learning, 1980
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This text was written to provide information and guidence that would be usefull to both student and well as the experienced practitoner. Students are introduced to the world of public relations through an emphasis on the fundamentals, as well as emerging issues such as ethics and technology. With numerous examples, stratergies, tactics and case studies students are engaged and prepared.

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Review:
"Overall, I like the approach of the text. I think it is solid and very contemporary. ..The emphasis on public relations is particularly laudable."

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  • PublisherCengage Learning
  • Publication date1980
  • ISBN 10 0534562639
  • ISBN 13 9780534562632
  • BindingPaperback
  • Number of pages476
  • Rating

Other Popular Editions of the Same Title

9780534172626: This is P.R.: Realities of Public Relations

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ISBN 10:  0534172628 ISBN 13:  9780534172626
Publisher: Cengage Learning, 1980
Hardcover

  • 9780534559625: The This is P.R.: Realities of Public Relations (Wadsworth series in mass communication and journalism)

    Cengag..., 1980
    Hardcover

  • 9780534228903: This is P.R.: Realities of Public Relations

    Wadswo..., 1995
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  • 9780534562670: This is Pr: The Realities of Public Relations

    Wadswo..., 2003
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  • 9780534004217: This is PR: The Realities of Public Relations

    Wadswo..., 1976
    Hardcover

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