Items related to Conducting Research in Psychology: Measuring the Weight...
This is a lively, hands-on, and very practical approach to experimental research methods in psychology. Written to give students a feel for what it is actually like to conduct research, the book helps students to translate their familiar life skills into the sophisticated techniques that skilled experimenters use.
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Review:
"Pelham has written a book that shows just how intuitive and just how delicious science can be. It sparkles, illuminates, and inspires at every turn! Pelham doesn't just tell us 'how' research is done--he helps us see 'why' it is done that way. If I wanted my grandmother to appreciate the scientific method, this is the book I'd give her." ." . . A really excellent job of making the material entertaining while maintaining a high level of rigor and accuracy."
About the Author:
BRETT PELHAM grew up as the second of six children near the small town of Rossville, Georgia. Brett received his B.S. from Berry College in 1983 and received his Ph.D. from the University of Texas at Austin in 1989. He wrote the first edition of this book while working as an associate professor at UCLA, and he is currently a program officer in social psychology at the National Science Foundation. The bulk of his research focuses on automatic social judgment and self-evaluation. He teaches courses in social psychology, research methods, statistics, social cognition, and the self-concept. In his spare time, he enjoys juggling, sculpting, listening to alternative rock music, cooking, and traveling. His two favorite activities while completing the latest revision of this textbook (in late July of 2011) were spending time with his 2.9-year-old daughter Brooklyn and his 8.5-year-old son Lincoln. Along with his wife LJ Pelham, he is co-inventor of the recently released card game PRIME. Along with his son Lincoln, he is co-inventor of the soon-to-be released card game Cliff-Hanger. Along with his daughter Brooklyn, he is coinventor of the not-so-soon-to-be-released card game It's a Hat. You Like It? His most recent writing project is a novel tentatively entitled Elvis 2.0, which focuses on problems associated with the apparent resurrection of Elvis Presley.
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- PublisherCengage Learning
- Publication date1980
- ISBN 10 053436358X
- ISBN 13 9780534363581
- BindingPaperback
- Number of pages380
- Rating
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