Chineasy: The New Way to Read Chinese - Softcover

ShaoLan

Softcover

ISBN 10: 0500650284 ISBN 13: 9780500650288

Publisher: Thames and Hudson Ltd, 2014

Synopsis

Learning Chinese is notoriously difficult and has long put off the most linguistically savvy Westerners ...until now. Breaking down the Great Wall of language, ShaoLan Hsueh has unpicked Chinese characters and created a simple system for quickly understanding the basic building blocks of the written language. Working with renowned illustrator Noma Bar, she has developed a unique set of illustrations that are engaging and delightful, and offer a glimpse into the wonder of the Chinese language and culture., The books main section introduces the radicals the key characters on which the language is built and reveals how they can be combined to form a wealth of more complex words and phrases. In fewer than 200 pages, readers of all ages will have made the first steps towards a genuine appreciation of Chinese, loving every new character they learn.

About this title

Review:

Graphically appealing, illustration-led new system for learning Chinese. --The Bookseller

Fear not, Grasshopper, learning Mandarin just got Chineasy ... may revolutionize the teaching of Chinese around the world ... In 25 minutes ShaoLan's method had done more for me than had two weeks of headaches clutching Collins's Easy Learning Chinese Characters. And that result probably speaks for itself. --The Sunday Times

If you've ever felt the urge to read Chinese but found the challenge overwhelming, help may be at hand. --The Wall Street Journal

Ingenious ... making learning Mandarin Chinese simpler ... fun, eye-catching designs. --The Independent on Sunday

Turns a fiendish world into a visual treat ... shines a spotlight of childlike clarity on the seemingly impenetrable world of Chinese ideograms ... beautifully illustrated. --The Guardian

An approachable introduction ... Chineasy succeeds in making familiar ideas memorable. It gives the beginner, confronted by a seemingly random scrawl of ideograms, somewhere to start in deciphering them. --The Economist

Could soon be unlocking secrets for everyone. --Metro

Filled with delightful illustrations. --Baby & Me

You'll love ShaoLan's Clever interpretation of Chinese characters! --Bored Panda

Easy peasy it's Chineasy! ... Not only does it look fantastic, thanks to the illustrations by Noma Bar, but it really works too. --Independent School Parent

Might be exactly what beginners need. --Travel in Taiwan

Brilliantly simple ... It is truly a very accessible system also for kids and I am already getting the hang of it. Don't miss out on this. Get the book, put it on your night stand and read a few pages every evening. It will give you access to a whole new world. --AllMyGoodness.com

About the Author:

Chineasy was created by the entrepreneur, investor, creator and author ShaoLan Hsueh. She launched this project after a rousingly well-received TED Talk in Long Beach, California in 2013. Several months later, she has built Chineasy into one of the most popular methods of learning Chinese across social media with more than 60 thousand+ followers across the Internet.
ShaoLan is an entrepreneur with extensive business experience in both Asia and Europe. At the age of 22 whilst studying for her MBA she wrote four best-selling books on software in Taiwan, which were awarded 'book of the year' after their publication. She co-founded pAsia, one of the major players on Internet in Asia in 1990's, aged 24. After a second masters degree at the University of Cambridge she began Caravel Capital which she founded in 2005 to advise young technology companies.
ShaoLan is active in the arts, education, current affairs and environmental matters.
She is a member of several management and advisory boards of non-profit organisations in the UK, including the Saïd Business School of Oxford University, Asia House, and the New School Network, an organisation backed by the British Government promoting educational reform.

About this edition

• Publisher: Thames and Hudson Ltd
• Publication date: 2014
• ISBN 10: 0500650284
• ISBN 13: 9780500650288
• Binding: Paperback
• Number of pages: 192