Items related to Marketing Channels: A Management View

Marketing Channels: A Management View - Hardcover

 
9780324186932: Marketing Channels: A Management View
View all copies of this ISBN edition:
 
 
Marketing Channels: A Management View, a market leader, is known to provide a management focus and managerial framework to the field of marketing channels. Theory, research, and practice are covered thoroughly and blended into a discussion that stresses decision making implications. This new edition reflects global, socio-cultural, and technological changes that have taken place within the industry.

"synopsis" may belong to another edition of this title.

Review:
"The material is well organized and is well written with a very logical flow. I do not have to 'decipher' what the author is trying to say. I could quickly and easily read it and build a lecture around it." -- Stephanie Bibb, Chicago State University

"The content is exactly on target and follows a logical, organized flow - the primary reasons for adopting this text." -- Jeffrey Hittler, Indiana University

-The material is well organized and is well written with a very logical flow. I do not have to 'decipher' what the author is trying to say. I could quickly and easily read it and build a lecture around it.- -- Stephanie Bibb, Chicago State University

-The content is exactly on target and follows a logical, organized flow - the primary reasons for adopting this text.- -- Jeffrey Hittler, Indiana University
About the Author:
Bert Rosenbloom earned his Ph.D. at Temple University. He currently is a professor of marketing and Rauth Chair in Electronic Commerce in the LeBow College of Business, Drexel University, and editor of the Journal of Marketing Channels. He has served on the editorial boards of several publications including the Journal of Consumer Marketing, Journal of the Academy of Marketing Science, and Journal of International Consumer Marketing. Dr. Rosenbloom also serves on the ad hoc review boards of the Journal of Marketing Research, Journal of Marketing, and Journal of Retailing. He is former president of the International Management Development Association and former vice president of the Philadelphia Chapter of the American Marketing Association. Dr. Rosenbloom is a past member of the Board of Governors of the Academy of Marketing Science. Dr. Rosenbloom is a leading expert on the management of marketing channels and distribution systems and the author of 10 books and more than 100 articles. His book Marketing Channels: A Management View, now in its sixth edition, has been the leading college textbook on marketing channels for over two decades. His book Marketing Functions and the Wholesale Distributor has been acclaimed in the wholesaling sector for providing the industry with new concepts and analytical methods to increase productivity in wholesale marketing channels. Dr. Rosenbloom has consulted for a broad range of industries in manufacturing, wholesaling, retailing, communications, services, and real estate in the United States and abroad. He has won two teaching awards.

"About this title" may belong to another edition of this title.

  • PublisherSouth-Western
  • Publication date2003
  • ISBN 10 0324186932
  • ISBN 13 9780324186932
  • BindingHardcover
  • Number of pages672
  • Rating

Other Popular Editions of the Same Title

9780324316988: Marketing Channels: A Management View

Featured Edition

ISBN 10:  ISBN 13:  9780324316988
Publisher: South-Western, 2011
Hardcover

  • 9788131502808: Marketing Channels: A Management View

    Thomso..., 2003
    Softcover

  • 9780030977367: Marketing Channels: A Management View

    South-..., 1994
    Hardcover

  • 9780030244827: Marketing Channels: A Management View (6th ed) (Dryden Press Series in Marketing)

    South-..., 1998
    Hardcover

  • 9780324390872: Marketing Channels: A Management View 7th Edition Custom Edition: Seventh

    thomson, 2005
    Softcover

Top Search Results from the AbeBooks Marketplace

Stock Image

Rosenbloom, Bert
Published by South-Western College Pub (2003)
ISBN 10: 0324186932 ISBN 13: 9780324186932
New Hardcover Quantity: 1
Seller:
GoldenWavesOfBooks
(Fayetteville, TX, U.S.A.)

Book Description Hardcover. Condition: new. New. Fast Shipping and good customer service. Seller Inventory # Holz_New_0324186932

More information about this seller | Contact seller

Buy New
£ 25.13
Convert currency

Add to Basket

Shipping: £ 3.17
Within U.S.A.
Destination, rates & speeds
Stock Image

Rosenbloom, Bert
Published by South-Western College Pub (2003)
ISBN 10: 0324186932 ISBN 13: 9780324186932
New Hardcover Quantity: 1
Seller:
Wizard Books
(Long Beach, CA, U.S.A.)

Book Description Hardcover. Condition: new. New. Seller Inventory # Wizard0324186932

More information about this seller | Contact seller

Buy New
£ 25.56
Convert currency

Add to Basket

Shipping: £ 2.77
Within U.S.A.
Destination, rates & speeds
Stock Image

Rosenbloom, Bert
Published by South-Western College Pub (2003)
ISBN 10: 0324186932 ISBN 13: 9780324186932
New Hardcover Quantity: 1
Seller:
GoldBooks
(Austin, TX, U.S.A.)

Book Description Hardcover. Condition: new. New Copy. Customer Service Guaranteed. Seller Inventory # think0324186932

More information about this seller | Contact seller

Buy New
£ 25
Convert currency

Add to Basket

Shipping: £ 3.37
Within U.S.A.
Destination, rates & speeds
Stock Image

Rosenbloom, Bert
Published by South-Western College Pub (2003)
ISBN 10: 0324186932 ISBN 13: 9780324186932
New Hardcover Quantity: 1
Seller:
GF Books, Inc.
(Hawthorne, CA, U.S.A.)

Book Description Condition: New. Book is in NEW condition. Seller Inventory # 0324186932-2-1

More information about this seller | Contact seller

Buy New
£ 48.13
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds
Stock Image

Rosenbloom, Bert
Published by South-Western College Pub (2003)
ISBN 10: 0324186932 ISBN 13: 9780324186932
New Hardcover Quantity: 1
Seller:
The Book Spot
(Sioux Falls, SD, U.S.A.)

Book Description Hardcover. Condition: New. Seller Inventory # Abebooks59146

More information about this seller | Contact seller

Buy New
£ 48.17
Convert currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, rates & speeds
Stock Image

Rosenbloom, Bert
Published by South-Western College Pub (2003)
ISBN 10: 0324186932 ISBN 13: 9780324186932
New Hardcover Quantity: 1
Seller:
BennettBooksLtd
(LOS ANGELES, CA, U.S.A.)

Book Description Condition: New. New. In shrink wrap. Looks like an interesting title! 3. Seller Inventory # Q-0324186932

More information about this seller | Contact seller

Buy New
£ 50.12
Convert currency

Add to Basket

Shipping: £ 5.03
Within U.S.A.
Destination, rates & speeds
Seller Image

Cram101 Textbook Reviews
Published by Cengage Learning EMEA (2006)
ISBN 10: 0324186932 ISBN 13: 9780324186932
New Taschenbuch Quantity: 2
Seller:
AHA-BUCH
(Einbeck, Germany)

Book Description Taschenbuch. Condition: Neu. Neu Neuware, Importqualität, , Sofortversand - Marketing Channels: A Management View, a market leader, is known to provide a management focus and managerial framework to the field of marketing channels. Theory, research, and practice are covered thoroughly and blended into a discussion that stresses decision making implications. This new edition reflects global, socio-cultural, and technological changes that have taken place within the industry. 284 pp. Englisch. Seller Inventory # INF1000180579

More information about this seller | Contact seller

Buy New
£ 79.44
Convert currency

Add to Basket

Shipping: £ 28.27
From Germany to U.S.A.
Destination, rates & speeds