Items related to The Selling of The President 1968

The Selling of The President 1968 - Hardcover

 
9780233962252: The Selling of The President 1968
View all copies of this ISBN edition:
 
 
What makes you cast your ballot?
A Presidential candidate or a good campaign?
How he stands on the issues or how he stands up to the camera?

The Selling of the President is the enduring story of the 1968 campaign that wrote the script for modern Presidential politickingand how that script came to be. It introduces:

  • Harry Treleaven, the first adman to suggest that issues bore voters, that image is what counts
  • Roger Ailes, a PR man who coordinated the TV presentations that delivered the product
  • Frank Shakespeare, the man behind the whole campaign, who, after eighteen years at CBS, cast the image that sold America a President
  • And the candidate, Richard Nixon himselfa politician running on television for the highest office in the land

In his introduction, Joe McGinniss discusses whyunfortunatelyhis classic book is as pertinent today to understanding our political culture as it was the year it was published.

"

"synopsis" may belong to another edition of this title.

About the Author:
Joe McGinniss was a young Philadelphia journalist when he began to follow the team of public relations men and television specialists who created Richard Nixon's image for the American public during the presidential campaign of 1968. In 1969, with the publication of The Selling of the President, Joe McGinnis immediately became a nonfiction star of the first rank. His other books include Heroes, Going to Extremes, Fatal Vision, Cruel Doubt, and a novel, The Dream Team. He lives in Williamstown, Massachusetts.
Synopsis:
Records the important role played by advertising technicians, ghost writers, P. R. experts, and pollsters in the 1968 presidential campaign of Richard Nixon.

"About this title" may belong to another edition of this title.

  • PublisherAndre Deutsch
  • Publication date1970
  • ISBN 10 0233962255
  • ISBN 13 9780233962252
  • BindingHardcover
  • Edition number1
  • Number of pages253
  • Rating
Buy Used
Condition: Very Good
The book has been read, but is... Learn more about this copy

Shipping: £ 4.80
From United Kingdom to U.S.A.

Destination, rates & speeds

Add to Basket

Other Popular Editions of the Same Title

9780140112405: The Selling of the President

Featured Edition

ISBN 10:  ISBN 13:  9780140112405
Publisher: Penguin, 1988
Softcover

  • 9780671780364: The Selling of the President 68

    Pengui..., 1970
    Softcover

  • 9780671426811: SELLING OF PRES 68

    Pocket..., 1980
    Softcover

  • 9780140031911: The Selling of the President

    Penguin, 1970
    Softcover

  • 9780671787752: Title: The Selling of the President 1968

    Pocket..., 1974
    Softcover

Top Search Results from the AbeBooks Marketplace

Stock Image

McGinniss, Joe
Published by ANDRE DEUTSCH (1970)
ISBN 10: 0233962255 ISBN 13: 9780233962252
Used Hardcover Quantity: 1
Seller:
WorldofBooks
(Goring-By-Sea, WS, United Kingdom)

Book Description Hardback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR002276158

More information about this seller | Contact seller

Buy Used
£ 3.80
Convert currency

Add to Basket

Shipping: £ 4.80
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

McGinniss, Joe
Published by Andre Deutsch (1970)
ISBN 10: 0233962255 ISBN 13: 9780233962252
Used Hardcover Quantity: 1
Seller:
Goldstone Books
(Llandybie, United Kingdom)

Book Description hardcover. Condition: Good. Ex-Library Book. Has usual library markings and stamps inside. All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied. Seller Inventory # mon0006795485

More information about this seller | Contact seller

Buy Used
£ 3.78
Convert currency

Add to Basket

Shipping: £ 5.99
From United Kingdom to U.S.A.
Destination, rates & speeds
Seller Image

McGinniss, Joe
Published by Andre Deutsch (1970)
ISBN 10: 0233962255 ISBN 13: 9780233962252
Used Hardcover Quantity: 1
Seller:
WeBuyBooks
(Rossendale, LANCS, United Kingdom)

Book Description Condition: Good. Most items will be dispatched the same or the next working day. Seller Inventory # wbs5024210147

More information about this seller | Contact seller

Buy Used
£ 3.78
Convert currency

Add to Basket

Shipping: £ 8
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

McGinniss, Joe
Published by Andre Deutsch (1970)
ISBN 10: 0233962255 ISBN 13: 9780233962252
Used Hardcover Quantity: 1
Seller:
Anybook.com
(Lincoln, United Kingdom)

Book Description Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:0233962255. Seller Inventory # 9636948

More information about this seller | Contact seller

Buy Used
£ 2.55
Convert currency

Add to Basket

Shipping: £ 11.93
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

McGinniss, J.
Published by Andre Deutsch (1970)
ISBN 10: 0233962255 ISBN 13: 9780233962252
Used Hardcover Quantity: 1
Seller:
Anybook.com
(Lincoln, United Kingdom)

Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In fair condition, suitable as a study copy. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:0233962255. Seller Inventory # 9717138

More information about this seller | Contact seller

Buy Used
£ 4.29
Convert currency

Add to Basket

Shipping: £ 11.93
From United Kingdom to U.S.A.
Destination, rates & speeds
Stock Image

McGinniss, Joe
Published by Andre Deutsch (1970)
ISBN 10: 0233962255 ISBN 13: 9780233962252
Used Hardcover Quantity: 1
Seller:
Anybook.com
(Lincoln, United Kingdom)

Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In poor condition, suitable as a reading copy. Dust jacket in poor condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:0233962255. Seller Inventory # 8998578

More information about this seller | Contact seller

Buy Used
£ 4.34
Convert currency

Add to Basket

Shipping: £ 11.93
From United Kingdom to U.S.A.
Destination, rates & speeds