Items related to Get Right Second Time HB /Gershman
Synopsis
Introduces the concept of "re-marketing" to explain the dramatic transformations of Timex, 7-UP and 46 other initial marketing failures into some of the best known brands and products.
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Get Right Second Time HB /Gershman
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Seller rating 5 out of 5 stars
Hardback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR006614174
Quantity: 1 available
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Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
Published by
Hachette Books, 1990
ISBN 10: 0201550822
ISBN 13: 9780201550825
Used
Hardcover
First Edition
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. First Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP97912029
Quantity: 2 available
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Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
Published by
Hachette Books, 1990
ISBN 10: 0201550822
ISBN 13: 9780201550825
Used
Hardcover
First Edition
Seller: Better World Books: West, Reno, NV, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. First Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP97912029
Quantity: 1 available
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Getting it Right the Second Time
Seller: Ammareal, Morangis, France
Seller rating 5 out of 5 stars
Hardcover. Condition: Bon. Ancien livre de bibliothèque avec équipements. Edition 1990. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 1990. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # G-574-758
Quantity: 1 available
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Getting it Right the Second Time
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.3. Seller Inventory # G0201550822I4N00
Quantity: 1 available
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Getting it Right the Second Time
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.3. Seller Inventory # G0201550822I4N10
Quantity: 1 available
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Getting it Right the Second Time: How American Ingenuity Transformed Forty-nine Marketing Failures Into Some of Our Most Successful Products
Published by
Addison-Wesley Publishing Company, Reading, MA, 1990
ISBN 10: 0201550822
ISBN 13: 9780201550825
Used
Hardcover
Seller: Faith In Print, Cumming, GA, U.S.A.
Seller rating 5 out of 5 stars
Hard Back. Condition: Good. No Jacket. good copy with only very light overall wear. tighty bound. some light sun fading around edges of covers. pages clean and unmarked. 270 pages. Seller Inventory # 016286
Quantity: 1 available
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Getting it Right the Second Time
Seller: Book Express (NZ), Shannon, New Zealand
Seller rating 4 out of 5 stars
Hardcover. Condition: Good. 270 pages. Foxing on page edgesIntroduces the concept of re-marketing to explain the dramatic transformati ons of Timex, 7-UP and 46 other initial marketing failures into some of the best known brands and products. Seller Inventory # 4808l
Quantity: 1 available
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Getting It Right the Second Time How American Ingenuity Transformed forty-nine Marketing Failures into some of Our Most Successful Products
Published by
Addison-Wesley Publishing Company Inc., INDIANAPOLIS, 1990
ISBN 10: 0201550822
ISBN 13: 9780201550825
Used
Hardcover
Seller: Biblioteca di Babele, Tarquinia, VT, Italy
Seller rating 5 out of 5 stars
Condition: DISCRETO USATO. I ED. INGLESE Stato discreto, sovraccoperta originale illustrata in carta patinata, Grafica: Copenhaver Cumpston, pieghe su alette, minimo ingiallimento, bordo appena sfregato, foro, coperta in mezzatela, piatti in cartone rigido, caratteri dorati in bassorilievo sul dorso, tracce di fioritura sparsa, fori d'insetto, lievi bruniture, tagli lievemente ambrati, pagine ben conservate. I edizione. Numero Pagine 270. Seller Inventory # KEB2931
Quantity: 1 available
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Get Right Second Time HB /Gers
Published by
Addison Wesley Longman Publishing Co, 1990
ISBN 10: 0201550822
ISBN 13: 9780201550825
Used
Hardcover
Seller: SecondSale, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00087076204
Quantity: 2 available