The Ten Commandments for Business Failure

Keough, Donald R.

4.11

908 ratings by Goodreads

9780143143864: The Ten Commandments for Business Failure

ISBN 10: 0143143867 ISBN 13: 9780143143864

Publisher: Penguin Group USA, 2008

Presents a light-hearted guide to what not to do in business, discussing the eleven major mistakes that lead to failure, including quit taking risks, don't take time to think, and send mixed messages.

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Review:

"Don possesses a special combination of experience, wisdom, self- confidence, and self-awareness. His commandments for failure will teach you more about business success than a whole shelf full of books."
? Bill Gates
?This is a great book, filled with terrific advice from a management icon, and brought alive by real stories from business history. It is a must-read for every leader.?
? Jack Welch
?Don's best ability is to cut to the chase on an issue, to cut through the bureaucratic fog. Keep it simple is his principle and mine too.?
? Warren Buffett (from the foreword)
"Don Keough, with his sixty years of business experience, is well equipped to comment about business leadership. He is an outstanding man, and I am proud to call him friend."
? Former President George H. W. Bush
?I would rather listen to Don Keough on almost any subject ? his empathetic wit and wisdom are a cure all for what ails on any day. He's now written it down and if

Review:

'This book is a sustained argument against managerial conceit and complacency. On almost every page he reminds us that when the going gets good, the wise business leader starts worrying'

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