Nudge: Improving Decisions About Health, Wealth and Happiness

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9780141040011: Nudge: Improving Decisions About Health, Wealth and Happiness

Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly.

We are all susceptible to biases that can lead us to make bad decisions that make us poorer, less healthy and less happy. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice. Nudge offers a unique new way of looking at the world for individuals and governments alike.

This is one of the most engaging, provocative and important books you will ever read.

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Review:

'All the rage ... the issue is not "to nudge or not to nudge"; it is how to nudge well' -- Matthew Taylor, Daily Telegraph

'Hot stuff ... an idea whose time seems to have come' -- Bryan Appleyard, Sunday Times

'Hugely influential .... choice architects are everywhere' -- Andrew Sparrow, Guardian

Review:

'All the rage ... the issue is not "to nudge or not to nudge"; it is how to nudge well'

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Thaler, Richard H; Sunstein, Cass R
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Book Description Penguin Books Ltd, United Kingdom, 2009. Paperback. Book Condition: New. Repr. Ed.. 196 x 128 mm. Language: English . Brand New Book. Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children s health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad decisions that make us poorer, less healthy and less happy. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice. Nudge offers a unique new way of looking at the world for individuals and governments alike. This is one of the most engaging, provocative and important books you will ever read. Bookseller Inventory # LIB9780141040011

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Thaler, Richard H; Sunstein, Cass R
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Book Description Penguin Books Ltd, United Kingdom, 2009. Paperback. Book Condition: New. Repr. Ed.. 196 x 128 mm. Language: English . Brand New Book. Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children s health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad decisions that make us poorer, less healthy and less happy. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice. Nudge offers a unique new way of looking at the world for individuals and governments alike. This is one of the most engaging, provocative and important books you will ever read. Bookseller Inventory # LIB9780141040011

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Book Description Penguin, 2008. Book Condition: New. 2008. 1St Edition. Paperback. Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. This book offers a fresh way of looking at the world for individuals and governments alike. Num Pages: 320 pages, Illustrations, maps. BIC Classification: GPQ; VSP. Category: (G) General (US: Trade). Dimension: 196 x 132 x 19. Weight in Grams: 238. . . . . . . Bookseller Inventory # V9780141040011

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Book Description 2009. Paperback. Book Condition: New. 129mm x 198mm x 18mm. Paperback. Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 320 pages. 0.250. Bookseller Inventory # 9780141040011

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Book Description Book Condition: New. This is an International Edition Brand New Paperback Same Title Author and Edition as listed. ISBN and Cover design differs. Similar Contents as U.S Edition. Standard Delivery within 6-14 business days ACROSS THE GLOBE. We can ship to PO Box address in US. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" or "For sale in Asia only" or similar restrictions- printed only to discourage students from obtaining an affordable copy. US Court has asserted your right to buy and use International edition. Access code/CD may not provided with these editions. We may ship the books from multiple warehouses across the globe including Asia depending upon the availability of inventory. Printed in English. Customer satisfaction guaranteed. Bookseller Inventory # NU3_9780143115267

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Book Description Penguin. Book Condition: New. 2008. 1St Edition. Paperback. Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. This book offers a fresh way of looking at the world for individuals and governments alike. Num Pages: 320 pages, Illustrations, maps. BIC Classification: GPQ; VSP. Category: (G) General (US: Trade). Dimension: 196 x 132 x 19. Weight in Grams: 238. . . . . . Books ship from the US and Ireland. Bookseller Inventory # V9780141040011

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