Toyota: People, Ideas and the Challenge of the New (Penguin business)

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9780140285918: Toyota: People, Ideas and the Challenge of the New (Penguin business)

Toyota is one of the world's biggest car manufacturers with an annual net income of approximately $3.1 billion. Still controlled by the Toyoda family, it has grown into an enormous multi-national organization with research and development, production, distribution and sales facilities around the world, while retaining its roots as a family business.

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Reingold, Edward M.
Published by Penguin (1999)
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