West of Eden: The End of Innocence at Apple Computer - Softcover

Rose, Frank

3.84

70 ratings by Goodreads

9780140093728: West of Eden: The End of Innocence at Apple Computer

Softcover

ISBN 10: 0140093729 ISBN 13: 9780140093728

Publisher: Penguin, 1990

View all copies of this ISBN edition:

Traces the growth of Apple Computer from a small "background" company to a technocratic, mammoth corporation and the organizational chaos that resulted from shortsighted, wide spread restructing

"synopsis" may belong to another edition of this title.

About the Author:

Frank Rose is currently writing a book about the future of narrative in the Internet age and posting on the subject at his Deep Media blog. He has been a contributing editor at Wired since 1999, writing about such topics as the Year Zero alternate reality game, Sony's gamble on the PlayStation 3, and the rise of Philip K. Dick in Hollywood. After the initial publication of West of Eden in 1989, he worked as a contributing writer at Premiere and wrote The Agency: William Morris and the Hidden History of Show Business, about the long rise and near-collapse of the oldest and for many years most powerful talent agency in Hollywood. He has also been a contributing writer at Fortune, a contributing editor at Esquire and Travel + Leisure, and a contributor to New York, The New York Times Magazine, Rolling Stone, and Vanity Fair. He lives in the East Village of Manhattan, where he got his start covering the punk scene at CBGB for The Village Voice.

"About this title" may belong to another edition of this title.