E-commerce is increasingly crucial to business success, but implementing it successfully requires a broad understanding of technology, law, policy, and business processes. Electronic Commerce: Technical, Business, and Legal Issues contains a comprehensive but concise discussion of current research and future challenges, and of the interactions among the technical, business, and legal aspects of electronic commerce.
"synopsis" may belong to another edition of this title.
Electronic commerce is increasingly central to business strategy, but successfully planning and implementing E-commerce requires a broad, multidisciplinary understanding of technology, culture, law, and business processes. This book offers a concise overview of all the important issues surrounding E-commerce -- including its impact on society and culture. It covers the core technologies surrounding E-commerce, including network protocols, security mechanisms, and electronic storage and retrieval of multimedia and text. It also reviews key business issues, including advertising, marketing, procurement, purchasing, billing, payment, and supply chain management. Next, it covers core legal issues, including information privacy, access and control. The book contains a comprehensive discussion of both current research in E-commerce and future challenges, presenting the subject in the broadest socioeconomic and cultural contexts.
94908-1
The up-to-date, end-to-end guide to E-commerce!
E-commerce is increasingly crucial to business success, but implementing it successfully requires a broad understanding of technology, law, policy, and business processes. Electronic Commerce: Technical, Business, and Legal Issues contains a comprehensive but concise discussion of current research and future challenges, and of the interactions among the technical, business, and legal aspects of electronic commerce.
Review the key enabling technologies of E-commerce including TCP/IP, data warehousing, interoperability, workflow, and markup languages; and present E-commerce business models, from retailing to supply-chain management.
CD-ROM INCLUDED
CD-ROM with free evaluation copies of popular IBM software: Net.Commerce and VisualAge for Java.
"About this title" may belong to another edition of this title.
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