Sports Marketing: Competitive Business Strategies for Sports

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9780138358938: Sports Marketing: Competitive Business Strategies for Sports

A basic text for courses in Sports Marketing. The book provides the essential information for planning and implementing sporting events from an intramural three-on-three basketball tournament to a professional tennis tournament.

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Brooks, Christine M.
Published by Benjamin Cummings (1994)
ISBN 10: 0138358931 ISBN 13: 9780138358938
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Ergodebooks
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Book Description Benjamin Cummings, 1994. Paperback. Book Condition: New. 1. Bookseller Inventory # DADAX0138358931

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Brooks, Christine M.
ISBN 10: 0138358931 ISBN 13: 9780138358938
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Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801383589381.0

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