Business Forecasting (6th Edition)

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9780137607457: Business Forecasting (6th Edition)

Appropriate for junior/senior and graduate level courses in Forecasting found in Economics or Statistics departments.This top-selling text presents, in a straightforward, application-driven manner, the basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. The emphasis is on the application of techniques by managers for decision-making.

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From the Publisher:

This top selling text presents, in a straightforward, application-driven manner, the basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. The emphasis is on the application of techniques by management for decision-making.

From the Back Cover:

This top-selling book presents, in a straightforward, application-driven manner, the basic statistical techniques necessary for preparing individual business forecasts and long-range plans. The emphasis is on the application of techniques by management for decision-making. This essential book provides understandable coverage of several important topics, often omitted from other books, including econometrics; autocorrelation analysis and the use of Box-Jenkins techniques; judgmental forecasting techniques; and the means of selecting the correct forecasting technique and analyzing data. The book also reviews statistical concepts prior to introducing material that requires an understanding of those concepts. The sixth edition of Business Forecasting has been revised to include instructions on using Excel spreadsheets and the statistical package MINITAB in forecasting. An essential reference for every professional in a business of any size, from large corporations to small family-run firms.

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John E. Hanke, Arthur G. Reitsch
Published by Prentice Hall (1997)
ISBN 10: 0137607458 ISBN 13: 9780137607457
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John E. Hanke; Arthur G. Reitsch
Published by Prentice Hall (1997)
ISBN 10: 0137607458 ISBN 13: 9780137607457
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Book Description Prentice Hall, 1997. Hardcover. Book Condition: New. book. Bookseller Inventory # 0137607458

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