Decision Support Systems in the 21st Century

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9780137441860: Decision Support Systems in the 21st Century

For a Decision Support System course offered in business schools. Packed with essential information, this valuable text helps future business management professionals learn to make and support managerial decisions, providing a thorough understanding of the support aspect of DSS. Written from a cognitive processes and decision-making perspective, it concentrates on issues that emphasize managerial applications and the implication of decision support technology on those issues.

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From the Back Cover:

A survival guide for business management professionals, this valuable book helps users learn to make and support managerial decisions wisely and successfully, providing a thorough understanding of the support aspect of DSS. Packed with essential information, it is written from a cognitive processes and decision-making perspective, concentrating on issues that emphasize managerial applications and the implication of decision support technology on those issues. Provides a strong managerial application and use approach throughout, with a "real-world " orientation that emphasizes application and implementation over design and developments in all topic areas. Offers extensive coverage of decision-making theory (decision styles, decision effectiveness, cognitive processes, and organizational culture), and contains full chapters on data mining, data visualization, and creative decisions and problem-solving. A real-life Mini-Case opens each chapter, and concepts are supported throughout with extensive visuals and examples.

About the Author:

GARY CORNELL is a best-selling author of many books for software developers, including Core Java (Prentice Hall PTR), and has won a Visual Basic Programmer's Journal Reader's Choice Award for his writing. DAVE JEZAK is a member of Microsoft Corporation's Visual Basic development team and has been programming professionally for more than 12 years.

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Marakas, George M.
Published by Prentice Hall (1998)
ISBN 10: 013744186X ISBN 13: 9780137441860
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George M. Marakas
Published by Prentice Hall (1998)
ISBN 10: 013744186X ISBN 13: 9780137441860
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