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Synopsis
This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.
For courses in the principles of microeconomics.
The relevance of economics shown through real-world business examples
One of the challenges of teaching principles of economics is fostering interest in concepts, including opportunity cost, trade-offs, scarcity, and demand and supply that may not seem applicable to students’ lives. Microeconomics makes these concepts relevant by demonstrating how real businesses apply them to make decisions every day. With ever-changing US and world economies, the 8th Edition has been updated with the latest developments using new real-world business and policy examples. Regardless of their future career path -- opening an art studio, trading on Wall Street, or bartending at the local pub -- students will benefit from understanding the economic forces behind their work.
Also available with MyLab Economics
By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.
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- PublisherPearson
- Publication date2020
- ISBN 10 0135952824
- ISBN 13 9780135952825
- BindingPaperback
- LanguageEnglish
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