Managing Services: Marketing, Operations and Human Resources

 
9780135615720: Managing Services: Marketing, Operations and Human Resources

A blend of conceptual articles and strategic insights, this book provides an integration of marketing, operations and human resources management functions in service businesses. An instructor's manual is also available.

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1.

Lovelock, Christopher H.
Published by Pearson Education Limited (1992)
ISBN 10: 0135615720 ISBN 13: 9780135615720
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Book Description Pearson Education Limited, 1992. Paperback. Book Condition: Good. Sent from the UK within 24 hours. EXPEDITED UK DELIVERY AVAILABLE. Bookseller Inventory # BBI2090285

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Christopher H. Lovelock
Published by Pearson Education Limited (1992)
ISBN 10: 0135615720 ISBN 13: 9780135615720
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Book Description Pearson Education Limited, 1992. Book Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Bookseller Inventory # 4769957

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Christopher H. Lovelock
Published by Prentice Hall (1992)
ISBN 10: 0135615720 ISBN 13: 9780135615720
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Book Description Prentice Hall, 1992. Book Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Bookseller Inventory # 4292256

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Lovelock, Christopher H.
ISBN 10: 0135615720 ISBN 13: 9780135615720
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Book Description Book Condition: Very Good. 0135615720. Bookseller Inventory # CCC0019735

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Christopher H. Lovelock
Published by Prentice-Hall International, London (1992)
ISBN 10: 0135615720 ISBN 13: 9780135615720
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Book Description Prentice-Hall International, London, 1992. Soft Cover. Book Condition: Worn. Second Edition. Copies: 2 Size: 4to. Bookseller Inventory # 007605

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