Items related to Marketing Today's Fashions
This text includes the newest developments in children's markets, more emphasis on international markets, discussion on marketing accessories separately, job skills required by industry - career opportunity descriptions, case study recommendations, new chapter on how social, political, economic, and technological forces affect fashion changes, and techniques for improving communications.
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About the Author:
Mueller is Professor of Sociology in the Department of Social and Behavioral Sciences at Arizona State University West.
"About this title" may belong to another edition of this title.
- PublisherPrentice Hall
- Publication date1986
- ISBN 10 0135582717
- ISBN 13 9780135582718
- BindingPaperback
- Edition number2
- Number of pages400
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