Appropriate for undergraduate courses in Applied Social Psychology. Some background in social psychology required.
Designed for students with a wide range of interests and skills, this practical, contemporary text takes the methods and theories of social psychology into the real-life settings of today's society, including health, law, the environment, business and the media. Drawing from the academic and practical experience of applied social psychologists who are experts in their fields, it conveys the excitement and potential of social psychology in our society by showing students firsthand how a social psychologist conducts a survey for a client, evaluates a social program, improves the communication skills of medical students, consults for the courts, designs a marketing campaign and a program to reduce pollution, and resolves conflicts in an organization.
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Book Description Pearson, 1996. Paperback. Book Condition: New. book. Bookseller Inventory # 0135331757
Book Description Pearson, 1996. Paperback. Book Condition: New. 1. Bookseller Inventory # DADAX0135331757
Book Description Pearson, 1996. Paperback. Book Condition: New. New item. Bookseller Inventory # QX-006-75-5074105
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801353317501.0
Book Description Prentice Hall. Book Condition: New. Brand New. Bookseller Inventory # 0135331757
Book Description Pearson, 1996. Book Condition: New. Brand new! Please provide a physical shipping address. Bookseller Inventory # 9780135331750