Electronic Commerce: 2008 : a Managerial Perspective

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9780135135440: Electronic Commerce: 2008 : a Managerial Perspective

For undergraduate and graduate courses in Electronic Commerce.

 

Electronic Commerce 2008, the #1 best seller in the business school market, offers a comprehensive managerial approach to electronic commerce.  This new edition emphasizes the impact that social computing is having on the business world and global economy.

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Turban, Efraim; Lee, Jae Kyu; KIng, Dave; McKay, Judy; Marshall, Peter
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