Contemporary Visual Merchandising

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9780135007617: Contemporary Visual Merchandising

The trusted visual merchandising resource for students and professionals alike, CONTEMPORARY VISUAL MERCHANDISING, 5/e introduces every aspect of modern visual merchandising, from point-of-purchase displays to signage. Replete with photos and illustrations, it illuminates the fundamentals of good design, walks through projects from concept to completion, and presents unique strategies for bringing charm, distinction, and excitement to any store. Updated throughout, this edition adds a new chapter on visual merchandising to multicultural consumers, and another on green initiatives and environmentally-aware visual design. It contains new examples and artwork from retailers of all sizes, including an expanded 24-page full-color section.

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Diamond Professor Emeritus, Jay
Published by Prentice Hall (2010)
ISBN 10: 0135007615 ISBN 13: 9780135007617
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Diamond Professor Emeritus, Jay
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Book Description Prentice Hall, 2010. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: The trusted visual merchandising resource for students and professionals alike, CONTEMPORARY VISUAL MERCHANDISING, 5/e introduces every aspect of modern visual merchandising, from point-of-purchase displays to signage. Replete with photos and illustrations, it illuminates the fundamentals of good design, walks through projects from concept to completion, and presents unique strategies for bringing charm, distinction, and excitement to any store. Updated throughout, this edition adds a new chapter on visual merchandising to multicultural consumers, and another on green initiatives and environmentally-aware visual design. It contains new examples and artwork from retailers of all sizes, including an expanded 24-page full-color section. Bookseller Inventory # ABE_book_new_0135007615

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Diamond Professor Emeritus, Jay
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Diamond Professor Emeritus, Jay
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Book Description Prentice Hall, 2010. Paperback. Book Condition: Brand New. 5th edition. 344 pages. 11.00x8.25x0.75 inches. In Stock. Bookseller Inventory # 0135007615

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