This book is written to provide a concise, comprehensive and yet accessible introduction to economics to accompany Business module courses. It is designed as a self-contained unit and no previous background in economics is assumed. Unlike many texts aimed at the business student, Economics for Business strikes a balance between coverage of macroeconomic and microeconomic issues in both a domestic and a global environment. Economic policies throughout the world are converging aound three basic principles; First, there is increasing emphasis on using market mechanisms to acheive objctives rather than supplanting them with state intervention; secondly, macroeconomic policy is now given the task of ensuring a stable economic framework rather than acheiving pro-active counter cyclcal targets or national plan growth rates and investment targets; and thirdly, national policies have become more outward looking. Today's business student needs to understand the motivation of this new policy framework for global economics and income distribution. This text provides the necessary framework for students to understand the nature and implementations of thses convergent economic policies.
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Helps businesspeople understand the global economic environment in which they must do business.This book covers the increasing convergence of world economic policy on three principles: an emphasis on market mechanisms rather than state intervention; the preeminence of stability as a goal for macroeconomic policy; and a preference for internationally-oriented policies, rather than protectionism. Within this framework, the book introduces a wide variety of critical issues, including labor, investment and interest rates; inflation and the role of central banks; the causes and consequences of business fluctuations; fiscal policy and budget deficits; the balance of payments, and exchange rates.All business people and others interested in the evolving world economy.
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Book Description Prentice Hall, 1997. Textbook Binding. Book Condition: New. Bookseller Inventory # DADAX013371246X