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Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments.
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- PublisherPearson
- Publication date2013
- ISBN 10 0133382125
- ISBN 13 9780133382129
- BindingPaperback
- Edition number6
- Number of pages704
- Rating
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Marketing for Hospitality and Tourism : International Edition
Published by
Pearson Education, Limited
(2013)
ISBN 10: 0133382125
ISBN 13: 9780133382129
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Softcover
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Book Description Condition: Good. International ed of 6th revised ed. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP97809629
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Marketing for Hospitality and Tourism : International Edition
Published by
Pearson Education, Limited
(2013)
ISBN 10: 0133382125
ISBN 13: 9780133382129
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Softcover
Quantity: 2
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Book Description Condition: Very Good. International ed of 6th revised ed. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # GRP86908813
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Marketing for Hospitality and Tourism
Published by
Pearson Educacion
(2013)
ISBN 10: 0133382125
ISBN 13: 9780133382129
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Book Description Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-X-029-02260
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Marketing for Hospitality and Tourism
Published by
Prentice Hall
(2013)
ISBN 10: 0133382125
ISBN 13: 9780133382129
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Book Description Taschenbuch. Condition: Gebraucht. Gebraucht - Gut Gepflegtes Gebraucht-/Antiquariatsexemplar. Zustand unter Berücksichtigung des Alters gut. Tagesaktueller, sicherer und weltweiter Versand. Wir liefern grundsätzlich mit beiliegender Rechnung. Seller Inventory # 42410
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