Electronic Commerce 2014

9780133059779: Electronic Commerce 2014

Explore the many aspects of electronic commerce through a managerial perspective.


Electronic Commerce provides a thorough explanation of what EC is, how it’s being conducted and managed, and how to assess its opportunities, limitations, issues, and risks—all from a managerial perspective.


To keep pace with today’s ever-changing technology, the eighth edition has been streamlined—removing material that’s no longer relevant, while still providing information on the hottest topics in the field.


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