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Core strategic management concepts without the excess.
Just the essentials–Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.
The fourth edition features several new and updated cases.
Just the essentials–Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.
The fourth edition features several new and updated cases.
"synopsis" may belong to another edition of this title.
- PublisherPearson
- Publication date2011
- ISBN 10 0132620944
- ISBN 13 9780132620949
- BindingPaperback
- Edition number4
- Number of pages624
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