Get Bold: Using Social Media to Create a New Type of Social Business - Softcover
Book 9 of 14: IBM Press
Synopsis
Get Bold offers the most systematic approach to creating a worldwide social media strategy that delivers maximum business valuefrom social media on every continent, in any marketplace.
Written by an award-winning social media evangelist who has helped make social media work in 60+ countries, it includes case studies and lessons learned from multiple business segments.
"synopsis" may belong to another edition of this title.
About the Author
Sandy Carter is VP, Social Business and Collaboration Solutions, responsible for directing IBM's Social Business initiative, working with companies becoming Social Businesses and evangelizing social business concepts and best practices. Fast Company named her one of the most influential women in technology and Everything Channel's CRN magazine recently named her one of the most powerful 100 women in channels. She is the author of The New Language of Business, which won the 2008 Platinum MarCom Award, and The New Language of Marketing 2.0, winner of the 2009 Silver Marketing Sherpa award.
"About this title" may belong to another edition of this title.
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Get Bold: Using Social Media to Create a New Type of Social Business
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Get Bold: Using Social Media to Create a New Type of Social Business (IBM Press)
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Get Bold : Using Social Media to Create a New Type of Social Business
Published by
Pearson Education, Limited, 2011
ISBN 10: 0132618311
ISBN 13: 9780132618311
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Get Bold : Using Social Media to Create a New Type of Social Business
Published by
Pearson Education, Limited, 2011
ISBN 10: 0132618311
ISBN 13: 9780132618311
Used
Softcover
First Edition
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Get Bold: Using Social Media to Create a New Type of Social Business
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Get Bold: Using Social Media to Create a New Type of Social Business (IBM Press)
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Get Bold: Using Social Media to Create a New Type of Social Business (IBM Press)
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