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Economics for Managers: International Edition - Softcover

 
9780132461184: Economics for Managers: International Edition
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For one semester MBA Managerial Economics courses

 

Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course.

 

To be competitive in today’s business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions.  This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand.

 

The second edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today’s managerial student.

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  • PublisherPearson
  • Publication date2009
  • ISBN 10 0132461188
  • ISBN 13 9780132461184
  • BindingPaperback
  • Edition number2
  • Number of pages552
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9780136065920: Economics for Managers

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Farnham Paul, G.:
Published by Pearson (2009)
ISBN 10: 0132461188 ISBN 13: 9780132461184
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