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Essentials of Entrepreneurship and Small Business Management: United States Edition - Softcover

 
9780132294386: Essentials of Entrepreneurship and Small Business Management: United States Edition

Synopsis

For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management.

 

Essentials of Entrepreneurship and Small Business Management, 5/e is the practical, how-to guide that gives students the tools to launch a new venture and the knowledge for entrepreneurial success. 

 

"synopsis" may belong to another edition of this title.

From the Back Cover

Concise, Contemporary, and Practical The ideal tool for the next generation of entrepreneurs!

A time-tested book that todays students need to master the most essential and critical issues involved in starting and managing a successful new business venture.

Take a look!

  • New Sections on "Building a Business Plan," and "Putting the Business Plan to Work."
  • Sample business plan for Sluggers, an indoor pitching/batting cage, included both in the text and on the Web site.
  • A dedicated Web site at www.prenhall.com/zimmerer includes numerous links to relevant small business sites, complete chapter summaries with quizzes, and other valuable teaching and learning resources.

"About this title" may belong to another edition of this title.

  • PublisherPearson
  • Publication date2007
  • ISBN 10 0132294389
  • ISBN 13 9780132294386
  • BindingPaperback
  • LanguageEnglish
  • Edition number5
  • Number of pages744

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Zimmerer, Thomas W., Scarborough, Norman M., Wilson, Doug
Published by Pearson College Div, 2007
ISBN 10: 0132294389 ISBN 13: 9780132294386
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