International Management: Managing Across Borders and Cultures (5th Edition)

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9780131095977: International Management: Managing Across Borders and Cultures (5th Edition)

For courses in International Management and Multinational Management. International Management is a comprehensive textbook that addresses the practical management functions and behaviors necessary to develop global vision and management skills at both a strategic (macro) level and an interpersonal (micro) level.

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Taking a global perspective, this book covers the most current trends and research in International Management. Packed with tables, charts, real company examples, and vignettes, it addresses the actual behaviors and functions required for successful cross-cultural management at the strategic and interpersonal level.Discusses issues such as the European Economic Union, NAFTA, and the Asian currency crisis. Examines cross-border alliances and strategic implementation. Profiles real companies such as Daimler-Chrysler in chapter openers. Provides end-of-chapter case studies on issues and corporations such as Nike and Reebok. Offers a Web site that features additional exercises and resources.For anyone interested in learning more about international management in today's increasingly global economy.

From the Back Cover:

This globally oriented book covers the most current research and trends in International Management. It offers comprehensive and integrative cases that illustrate the actual behaviors and functions required for successful cross-cultural management at the strategic and interpersonal level. Includes numerous boxed features that relate concepts to real-world practice. Also includes experiential exercises for self-test. For professionals in international business.

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