Items related to Sales and Sales Management
This work offers the collective pairing of both sales and sales management topics. Topics such as buyer behaviour, communications, and motivation are covered early to provide students with a solid understanding of these basic concepts so they can relate them to sales and sales management. It includes salesperson profiles to show students the trials and tribulations of actual salespersons and sales managers, in actual sales settings.
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- PublisherPrentice Hall
- Publication date1997
- ISBN 10 0130956066
- ISBN 13 9780130956064
- BindingHardcover
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